impact of influencer marketing

4 min

Influencer Marketing vs. Traditional Advertising: A Comparison of Effectiveness and ROI

I've had the opportunity to observe the considerable evolution of marketing tactics over the years as the owner of Runway Influence....

2 min

What are the long-term effects of influencer marketing on the credibility and reputation of a brand?

Being the proprietor of a premier influencer marketing firm, I've had the good fortune to see firsthand the amazing effects that...

3 min

What are the psychological effects of influencer marketing on consumers?

I have seen firsthand the enormous influence that influencer marketing has over customer behavior in my capacity as CEO of Runway...

3 min

How do I stay up-to-date with the latest trends and best practices in influencer marketing?

In order to succeed in the ever-changing field of influencer marketing, it is crucial to be abreast of the most recent marketing trends...

3 min

How do I measure the impact of influencer marketing on my brand's reputation and image?

As the founder of Runway Influence, I can attest to the efficacy of influencer marketing and its ability to improve a company's public...